Each casino affiliate program is different, but they more or less work in the same way as mentioned above. The commission is earned based on the net revenue that referred players have generated at the said casino. Some affiliate brands will have just one casino under their umbrella. However, some affiliate brands will represent multiple casinos. Casino Affiliate Program allow you to cash in on the popularity of online gambling with little or no investment and benefit from enormous payouts. These casino affiliate programs offer great commission, tracking systems, marketing tools, player bonus incentives along with helpful support.
Affiliate marketing is one of the ways to promote your online casino and attract new potential gamblers. In order to develop a successful promotion strategy, it is important to join a credible affiliate program popular in the gambling industry. Here is a list of the most convenient programs and networks for your online casino.
It is an affiliate network which includes around 75 affiliate programs focused on casino advertising. It has been working on the market for 13 years, and currently has over 35.000 affiliates ready to promote gaming brands.
One of the main advantages of this network is that affiliates are only dedicated to the iGaming industry. According to the company, webmasters help gaming operators to attract thousands of active players every month.
Main markets are Europe, the UK, and Russia.
Income Access is considered to be one of the best affiliate networks in the online gambling industry. It has achieved significant success within five years of operation, and currently, the program includes more over 25.000 affiliates. Around 22.000 from registered webmasters focus on promoting online casino operators.
This affiliate program provides high-quality tracking and reporting technology, as well as easy-to-use management service.
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It is the affiliate network which includes various affiliate programs focusing on several industries, including online casinos. It provides over 210.000 traffic sources and is present globally in different countries. The company is strictly CPA, meaning that affiliates get profits only if attracted gamblers actually start playing in your casino.
CPA model of this affiliate network has an important advantage because as an advertiser, your casino would pay only for real customers, who are likely to stay with you in the future.
Apart from that, Actionpay provides operators with industry-dedicated managers who control the campaign strategy and analyze its effectiveness.
Affiliate programs are just one way to find webmasters ready to promote your online casino.
1. Events
It is beneficial for you as for a gambling platform operator to visit conferences and events focused on the gaming sphere and affiliate marketing industry. Both beginning and experienced affiliates pay attention to iGaming offers, as it is one of the most popular industries in affiliate marketing, so many of them could be interested in new casinos to advertise.
2. Social networks
Social networks are platforms where operators can find new webmasters ready to advertise their platforms. For instance, one of the most effective ways to meet affiliates is to communicate with users subscribed to industry-dedicated pages and to contact bloggers writing about the gambling sphere. Such cooperation would be profitable for both parties, as a blogger would attract more subscribers, while you as an operator would increase your brand recognition and promote your casino to potential players.
It is important to choose an affiliate program with webmasters who are ready to promote your platform to a target audience, have an advanced kit of marketing tools and know the players’ psychology.
Last updated on December 14, 2020
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Many years ago, I was a gamer. I played Street Fighter, Mario Go-Kart, and Zelda daily on my Super Nintendo Entertainment System (Super NES). My Street Fighter skills were superior to most if you don’t mind me saying.
Gaming has changed a lot since the days of Super NES and Sega Genesis. Increased demand and the internet have helped the video game industry to reach annual sales of 100 billion-plus. The internet enables gamers to connect globally and play together in real-time.
Esports is another exciting development. Esports (also known as electronic sports, e-sports, or eSports) is a form of competition using video games. Tournaments feature organized, multiplayer video game events between professional players. Millions of people worldwide watch esports, and the market is growing. The increase in interest has even garnered attention and investment from basketball legend Michael Jordan.
Can you make money with gaming affiliate programs? Yes, you can. Public interest and excitement are growing for the gaming industry. For instance, many successful YouTubers started as gamers. They attracted millions of subscribers who tuned in daily for live streams, strategies, and insights. Twitch attracts millions of visitors daily to watch and chat about gaming.
Many gamers, streamers, and content creators promote games, accessories, hardware, software, apparel, and furniture. They might also promote goods in related categories, such as gaming events, health, wellness, food, entertainment, and lifestyle. For example, Joe, a Fortnite gamer, writes about the nine best gaming conferences to attend this year.
Gaming affiliates typically promote products and services on YouTube and their websites. On YouTube, placing affiliate links in video descriptions is standard. On websites and blogs, marketers will promote goods in their articles and ad banners. There are also opportunities to market items through email marketing and on social media networks, including Facebook, Twitter, and Instagram.
One drawback of gaming affiliate programs, however, are the commission rates compared to other niches. Rates are usually in the single to low double digits. That’s the nature of the retail industry, which operates on small margins. Still, programs typically have 30-day cookie durations, which gives enough time to get credit for sales.
Let’s explore the best gaming, video, and PC affiliate programs. Outside of gaming advertisers, many online retailers and department stores have affiliate programs, for instance, Amazon, Walmart, eBay, Nordstrom, Costco, AlixExpress, and Target.
A company might not mention an affiliate program on its website but may have one. Merchants typically link to their affiliate programs in their website menus and footers, and some offer programs on multiple networks.
CDkeys provides you with the best digital codes for the hottest games. Learn about the CDkeys affiliate program.
Epic Games is a video game and software developer and publisher based in Cary, North Carolina. It’s the maker of Fortnite. Epic Games has a support-a-creator program, not an affiliate program. Here’s how it works:
GameFly is a leading online video game rental service in the United States. It sells games for all the major consoles, PCs, and Macs. Learn about the GameFly affiliate program.
GameStop is one of the largest video game retailers. It has an expansive selection of new and used gaming products and other tech items. Learn about the GameStop affiliate program.
Green Man Gaming is a global, multiplatform online videogame store. Learn about the Green Man Gaming affiliate program.
SCDKey sells a wide variety of products, including games, cards, codes, and keys. Learn about the SCDKey affiliate program.
The Ubisoft store features over 100 PC games from the hottest franchises, including Assassin’s Creed, Watch Dogs, and Far Cry. Learn about the Ubisoft and Uplay+ affiliate programs.
WorldWinner is a cross-platform, skill-based games community that operates competitive cash tournaments for web and mobile platforms. Learn about the WorldWinner affiliate program.
Acer’s product range includes laptop and desktop PCs, tablets, smartphones, monitors, projectors, and cloud solutions. Learn about the Acer affiliate program.
Astro Gaming sells gaming headsets, controllers, and accessories for PS4, Xbox, PCs, and Macs. Learn about the Astro Gaming affiliate program.
Dell sells desktops, laptops, monitors, printers, TVs, cell phones, and other consumer electronics and accessories. Dell’s Alienware brand is specifically for gamers. Learn about the Dell affiliate program.
GeekBuying is a leading ecommerce website that offers a wide range of gadgets and consumer goods globally. Learn about the GeekBuying affiliate program.
Logitech creates innovative products for computing, gaming, and home entertainment. Learn about the Logitech affiliate program.
Microsoft sells a broad range of hardware and software, including Xbox gaming consoles, games, apps, songs, music albums, office software, laptops, tablets, and more. Learn about the Microsoft affiliate program.
Origin PC makes the best parts and technology the computer gaming industry has to offer. Learn about the Origin PC affiliate program.
Razer makes award-winning hardware from high-performance gaming peripherals to the Razer Blade line of gaming laptops. Learn about the Razer affiliate program.
Turtle Beach is a leading gaming accessory brand, offering a wide selection of innovative, award-winning gaming headsets. Learn about the Turtle Beach affiliate program.
Kinguin provides sellers and buyers with the possibility to trade video games on an innovative platform. Learn about the Kinguin affiliate program.
Nvidia designs and sells graphics processing units (GPUs) for the gaming and professional markets. Learn about the NVIDIA affiliate program.
Sega Shop sells apparel, accessories, collectibles, and home décor based on Sega consoles and games. Learn about the Sega Shop affiliate program.
Twitch is a popular online service for watching and streaming digital video broadcasts. Learn about the Twitch affiliate program.
Accomplish more in World of Warcraft with in-game guides for leveling, gold, professions, achievements, and more. Learn about the Zygor Guides affiliate program.
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